Why Is Web Design Important?
Things To Consider When Designing A Website
Our Response To This Question:
- How many pages do you need?
- Do you have images?
- Who will provide the copywriting for each page?
- Will you need a shopping cart?
- How many products will you include?
- Do we need to buy premium plugins to handle online purchasing, inventory or shipping?
- What other features will you require?
In most cases, the easiest answer is, ‘It depends’. We like to think that we can develop a website at any reasonable budget. In some cases we’ll work with the client in 2 or 3 phases.
During our initial meeting, we like to call it the ‘Client Discovery’. We ask the client a few basic questions and we work on designing a website that works with their goals. We go through a few different websites to see which style and layout will best fit their branding and identity, and most of all which design they like most. Then we work on colours, selecting images, and copywriting. From here we design their website and launch after testing.
This could consist of building out the website with more service pages or adding more products to their E-commerce website. If the goal is to create an E-commerce website, then we would start with collecting content for each of their products. That includes Product images, product description (short and long), details about shipping including weight and sizes, pricing of the products, plugins to manage inventory and merchant services etc.
Again, this is only an example of how we offer custom solutions to accommodate our client’s budget and growth strategy. Not everyone has a massive budget to invest in their website or marketing right away.
Phase 3 could consist of an SEO campaign to help gain organic traffic, or Search Engine Marketing that includes Google Ads, BingAds, Facebook & Instagram marketing or even WeChat. Both strategies have its advantages
Related Article: What Is The Difference Between SEO And SEM?
How Many Pages Should My Website Have?
- Home Page
- About Page
- Service/Product Page
- Service/Product 1
- Service/Product 2
- Contact Us
Additional Website Pages To Consider
Terms of Service
This agreement simply helps you create the rules and guidelines that your visitors must agree to, in order to use your website.
This is a great opportunity to showcase your work. There are several ways of displaying your portfolio with images or separate pages for each case study.
A blog post can be used to grow your website through SEO or to communicate to your audience regarding upcoming events and even newsletters.
Frequently Asked Questions pages are handy when you offer custom work and find that you’re answering the same questions over and over again.
Displaying your testimonials is a great way to tell your visitors that you’re awesome! You can include the entire post, or add snippets of your testimonials and link them to their original source.
What Content Will I Need For My Website?
Additional Website Features
Also known as “Asymmetrical scrolling“, is a technique in computer graphics and web design, where background images move by the camera slower than foreground images, creating an illusion of depth in a 2D scene and adding to the immersion.
- Preferred method of contact
Depending on the industry, We recommend adding this field on a contact form or request a quote form. Let’s face it, some people do their personal research when at work and would rather not get a phone call in the middle of the day!
- Best time to contact you
- exact date/time (Calendar)
This shouldn’t be a ‘required field’ and it isn’t recommended for all businesses as we don’t want to make them select a date, however, if you offer a service that is ‘By Appointment Only’, this might be a great solution. There are also several Calendar Plugins and subscription-based software that you can signup for that can manage your appointments.
If you’re currently using CRM software, there are several plugins you can use that are free, and other premium plugins that offer more features. Such as Mailchimp, They’ll allow you to add a MailChimp signup formi , track the activity of visitors to your site, segment your leads into lists and even send out autoresponder emails once your visitor converts.
Why Hire Stigan Media As Your Web Design Company & Marketing Team
- Client Discovery Meeting
- Content creation or request.
- Design process begins
- A live link will be provided so you can actually view your website. In some cases, clients request to work off a PSD file. We can offer this, however, we feel that it’s much easier to grasp the look and feel of a website by visiting it live and being able to scroll down and click through, rather than working off a picture.
- Main design approval
- We begin to build out remaining pages/features
- Client Meeting/ Screenshare for out-of-towners
- Website Revisions are documented.
- Test website
- Website Launch
- Last Website Test.
Of the DIY’s (Do-It-Yourselfers) that embark on building a site, 98% of them fail in publishing one at all. Marketing Tech Blog
Stigan Media is an award-winning web design & marketing agency specializing in WordPress, WebFlow, and Shopify. Our team focuses on SEO, PPC and conversion optimization strategies to help your company grow.